Ignite the
Flame in You
The finest steel goes through the hottest flames. At FIRE, everything we deliver goes through that same intense scrutiny.
From the trainers we mould, the world-class environment we create, the programmes we forge, to the gyms we’ve built, you won’t ever catch us lowering the heat or our standards. It is fitness taken to the next level. We’re here to light up your life.
The Fire
Philosophy
We believe that fitness isn’t just a workout that ends the moment your heart rate drops. FIRE is a community that inspires you, it’s an exercise in self-love, it’s a daily test of grit, it’s an armour of values that you take with you as you walk out of our Stations - it is a full-on commitment to light up your life.
Our ROCKSTAR Trainers & Fans
Highly-skilled and passionate with infectious energy, our trainers are the heartbeat of the station. It is them who bring the community together.